Tee-time passes are perfect for one-off rounds, but your members and regulars come back week after week. The Customers page keeps a roster of those people and gives each one a standing pass that lives in their wallet all season — independent of any single booking.
Customers vs tee-time passes
It helps to be clear on the two kinds of pass, because they're used differently:
| Tee-time pass | Customer pass | |
|---|---|---|
| Created | Automatically, from a booking | Synced from Lightspeed Golf, or added by you |
| About | One specific round | A person — a member or regular |
| Lifespan | The booking | Stays in the wallet ongoing |
| Best for | Visitors and one-off bookings | Members, season-ticket holders, regulars |
A golfer can hold both at once — a standing member pass and a tee-time pass for their next round — and they sit side by side in the wallet.
Adding customers
Customers reach PocketPass in three ways:
- Synced from Lightspeed Golf. Under Settings → Pass issuance, choose which customers sync: your member customer types, your visitor types, customers without a customer type, or any mix. Use Sync all members / Sync all visitors, or switch types on one by one. When you switch a type on, its existing customers are imported in the background, each with a pass but no email. After that, new and changed customers sync every few minutes and are emailed their pass.
- Added by you. On Customers, click Add customer and enter their name and email (phone and customer type are optional). They're created with a pass straight away, and emailed it if you leave Email the pass now ticked. If Lightspeed Golf is connected, they're added there too, or matched to their existing customer record.
- Signing themselves up on your signup page.
When a customer's pass is emailed, they get the same friendly email a tee-time golfer gets and add the pass with one tap. See How golfers add their pass. To send the pass to imported customers, select them on Customers and choose Email pass.
As with tee-time passes, a customer needs a valid email address on their profile to receive their pass. Customers without an email in Lightspeed Golf don't sync, and when you add someone yourself, double-check the address.
What you can do with customers
A customer pass is a direct line to your members. With one you can:
- Check them in when they arrive by scanning the pass, and build a visit history over time. See Customer check-ins and the timeline.
- Target messages to members specifically. When you send a push, you can choose to reach Customer passes only — handy for member events and member-only offers.
- Greet them on arrival with a lock-screen message aimed at customers.
- Keep notes on each person — preferences, membership details, follow-ups — that show on their timeline.
When to use customers vs tee-time passes
A simple rule:
- Ongoing relationship? Use a customer. Members, regulars, anyone you want to recognise and message over time.
- One-off booking? Let the automatic tee-time pass handle it. No roster needed — it's issued the moment the booking syncs.
A great first move after going live is to sync your member customer types, so every member has a pass. It turns PocketPass from a booking tool into a year-round member channel — messages, check-ins, and lock-screen welcomes all become possible.